MEDIA RELEASE

Sonya McGuire commences a new venture in 2024, to add to her portfolio in new Generative AI in Film, television and digital industries.

“STAR RIDER will develop complex and ever-expanding, diverse and powerful AI technologies, for tasks in screenwriting, VFX, previsualization, content localization and sound editing in 2024 and beyond.”

Sonya McGuire CEO & Chief Executive Officer

January, 2024

STAR RIDER is a new research and development company founded by Sonya McGuire in 2023 to innovate new technologies and media platforms, , to help improve business, industry and humanity.

As the industry advances in game-changing technology “Generative AI in Film & TV” industry is working with the capabilities and limitations of gen AI models and emerging software through the lens of their present, near-term and future uses in film and television creation.

Generative AI offers a range of possibilities at stages throughout the production process.

STAR RIDER will develop complex and ever-expanding, diverse and powerful AI technologies, for tasks in screenwriting, VFX, previsualization, content localization and sound editing in 2024 and beyond.

STAR RIDER is currently cooperating with Queensland media house “IFTV Studios”, digital studios and Vocational education provider “ACIT & IFTV College”, to experiment and invest in the development of generative AI tools to automate some creative tasks.

ACIT & IFTVCollege is a dynamic education company in GOLD COAST QUEENSLAND, AUSTRALIA, taking a long-term view of technology and media research and development in 2024. They are taking a big step in investment IT and Media industry by investing in AI in filmmaking.

STAR RIDER is seeking to invest and expand internationally to work with AI and Filmmakers later in 2024.

IFTV Studios will commence in 2024 the research project for AI and with the process of production in the Screen writing, and digital TV series development.

There are serious challenges in Law and AI technology integration for a production environment, and impossible creative paths prohibited by constraints on cost, time and even physical reality. At the same time, the path of new AI in Film promises to reduce cost in the long term and heavy-duty expansive production scenes by human constraints.

Generative AI user applications have improved significantly over the years and paved the way for the exponential pace of business improvement, and further research and development by STAR RIDER in AI will improve the capabilities of these systems.

Sonya McGuire is the lead entrepreneur, founder and CEO of STAR RIDER, aimed at taking major steps into creating and implementing AI for the most effective and efficient way forward for content creation in Film, Television and Digital Media productions.

For more information : www.sonyamcguire.org www.acit.edu.au www.starrider.com.au